James McDonald
7 Prudent Ways Personal Trainers Can Better Manage Their Money
As personal trainers, we talk about money (and how to make more of it) all the time. We discuss ways to find more clients, how to get those clients to…
How to Turn a Complimentary Personal Training Session into a Long-Term Client
If you work in a commercial gym, there’s a good chance your company offers complimentary personal training sessions to new members. (Or trial members, or disgruntled members, or random members…
Why You Need to Learn How to Sell
I know how you feel. You want more clients — but the build it and they will come ship sailed long ago. Subsequently, learning how to sell your services effectively…
What it Actually Takes to Earn $100K as a Personal Trainer
When I entered the industry in 2010, I wanted to have lots of clients and I wanted to earn good money. But to be honest, I didn’t have a clue…
How to Approach People on the Floor Without Fear
You know you should be getting out onto the gym floor to find more clients, but let me guess, you choose not to because you’re either afraid of getting rejected…
Constant Self-Improvement: Adopting The Kaizen Approach
Started in Japan at the end of World War II, the Kaizen approach was a philosophy adopted by Japanese manufacturers to improve their business practices and efficiency. The word ‘Kaizen’…
